A gift box is finished for one customer.

What makes it hard to sell, and how Specify is built for it

Much of what a food or drink producer sells is for one person or date. Each problem is set beside how Specify is built for it.

1. In the trade

   A box is many choices

   A box of chocolates is filled piece by piece. The customer picks its size and its ribbon. EU law knows the shape: chocolates sold together in a box are an assortment.

   In Specify

   Pieces picked one by one

   The customer adds pieces one at a time, each with its own flavour. The pieces can count towards the size of the box. Box sizes, flavours and ribbons are choices, each with its own price.

   

2. In the trade

   A name or a logo makes it one customer's

   A box with a greeting, a name or a company's logo is for one customer. It cannot be sold to anyone else. EU consumer law draws the line narrowly. A box picked from the shop's standard pieces is not personalised by that alone.

   In Specify

   The personal part, in the order

   The greeting is asked for in a field of its own. It arrives exactly as the customer typed it. A logo or a label is uploaded as a file and attached to the order. So what was made for one customer is in the order itself.

3. In the trade

   The day is fixed

   A gift is for Christmas, a company's anniversary or an employee's milestone. That day does not move. The food has a date of its own as well. What spoils quickly carries a use-by date. So a box made too early may not keep until the day.

   In Specify

   The day, chosen with the gift

   The day the gift is for is chosen as a date. It is in the same order as the pieces and the greeting. It arrives with every other choice, not in a separate message.

4. In the trade

   A company buys one gift many times

   In Denmark and in Sweden, an employer's Christmas gift to staff can be tax-free. But only up to a value the tax rules set. In Sweden, it is tax-free only if all staff or a larger group get it. So a company orders one gift many times over. Its price is kept under that limit.

   In Specify

   A price for the quantity

   A company's order can be offered for a quote. You price it yourself and reply. A larger quantity of a made-to-order box can earn a lower price per box. You set it as an amount or a percentage.