Print is made from the customer's own file.

What makes it hard to sell, and how Specify is built for it

A print job is made for one customer from their own file. The trade's terms decide who carries a mistake. Each problem is set beside how Specify is built for it.

1. In the trade

   The file decides what can be printed

   The Swedish trade's guidelines ask for a print-ready PDF with 3 mm of bleed. Pictures should usually be 300 ppi or more at the printed size. A sign is judged differently, by the distance it is read from.

   In Specify

   The customer's file comes with the order

   The customer uploads their picture while choosing the product. It reaches you with the order. It is stored privately and checked for type and size when it is uploaded. Whether it is fit to print is still yours to judge.

   

2. In the trade

   A fault in the file stops the job

   Under the trade's terms, a printer must tell the customer of faults in their material. The job can wait until the customer answers.

   In Specify

   Confirmed before payment

   A custom order can wait for the customer to confirm it before payment is taken. This confirms the order. It is not a proof of the artwork.

3. In the trade

   Who pays for a reprint turns on whose fault it was

   A print that is wrong is made again, or its price is cut. Under the trade's terms, a fault in the customer's own file is the customer's. An error they did not mark for correction is not the printer's defect.

   In Specify

   The file kept, and a claim answered with a remake

   The file the order was made from is kept with it for two years. A claim against an order can be answered by making it again.

4. In the trade

   The run is part of the contract

   The trade's terms treat the quantity as agreed. A delivery a few percent over the run is charged at the following price. A short one is a defect.

   In Specify

   Prices that follow the run

   A product can be priced in tiers by quantity. The highest tier the order reaches sets the price of each copy. The customer sees the tier's price in the cart.

5. In the trade

   A sign has limits a print does not

   In Denmark, an advertising sign in open country is barred. In Sweden, a facade sign can need a permit. The permit is the customer's to get. But it decides the size, the lighting and the place of the sign.

   In Specify

   What you will not make, refused with a reason

   The sizes, materials and quantities you will not make are recorded once. A customer who chooses one is told why. What you cannot answer at once is kept as a request for your reply. The permit stays the customer's.